Name/Title
Penneys, South Shore Center, promotional calendar, 1971Entry/Object ID
2021.115.9Description
Acc. No. 21.115.9
Subject Category: Businesses of Alameda - Miscellaneous
Date or Period: 1971
Object: Calendar Card
Description: plasicized card, in white, red and black, with on one side a calendar, with the year and store information stating ‘Penneys, South Shore Center, Alameda, California’.
Size: L 3 1/2 x 2 1/2 inches.
History of Object: Calendar suggesting dates to send Hallmark cards, on a promotional calendar for 1971, promoted by the J.C. Penneys chain store in South Shore Center. The logo with ‘penneys’ was in use from 1963 to 1971, thereafter JCP or JC Penneys.
The Alameda store was there likely from the establishment of the mall, until June 2000.
Acquired from: estate of Richard Branchaud, Kathleen Branchaud
Donation Date: 9/3/2020
Catalog Date: 10/11/2021
