Serviguía Opina de la Ciudad de La Habana, 1988–89 (Havana services directory)

Name/Title

Serviguía Opina de la Ciudad de La Habana, 1988–89 (Havana services directory)

Entry/Object ID

2025.1.403

Description

Softcover services directory/guidebook for the city of Havana, cover-titled "SERVIGUIA · OPINA · DE LA CIUDAD DE LA HABANA · 88-89," priced $1.00. The interior title page reads "SERVI-GUIA OPINA — Directorio General de Servicios, Ciudad de La Habana," alphabetized by service type and street, dated Enero 1989 (edition closed 1988). Contents list state services available to Havana's population (drawn from Poder Popular and central-state organisms), with sections including emergency services ("Servicios de Urgencia" — ambulancia, bomberos, patrulla PNR, taxis, etc., illustrated with line drawings) and a consumer-education page on reading electricity meters ("No lo pierda de vista"). The back cover carries a colour advertisement for the Banco Popular de Ahorro featuring the mascot "Ahorrito" ("Asegure su deseo, INCREMENTE su cuenta de ahorro… El banco de la familia cubana"). Manuscript annotation in ink on the emergency-services page (a phone number for "Matutino").

Context

A late-1980s Havana state consumer-service directory produced within the orbit of the magazine Opina and its parent institute, ICIODI. These publications were part of the Cuban state's consumer-orientation apparatus, guiding the public to state services during a period of centralized distribution. Documents everyday urban life, state services, and consumer culture in Havana on the eve of the "Período Especial."

Collection

The Cabrera Arús family collection

Acquisition

Accession

2025.1

Inscription/Signature/Marks

Notes

Cover: "SERVIGUIA"; "OPINA"; "DE LA CIUDAD DE LA HABANA"; "88-89"; "$1.00"; "ISSN-0138-8924"; spine "SERVIGUIA DE LA CIUDAD DE LA HABANA 1988-89" Title page: "SERVI-GUIA OPINA — Directorio General de Servicios, Ciudad de La Habana… Enero 1989 (Actualización y cierre de la edición: 1988). Editada por UPI OPINA y otras publicaciones" Credits page: "Proyecto y Realización — Departamento de Campañas — Dirección de Orientación del Consumo — Instituto Cubano de Investigaciones y Orientación de la Demanda Interna (ICIODI)" Back cover: "Asegure su deseo, INCREMENTE su cuenta de ahorro"; "AHORRITO"; "BANCO POPULAR DE AHORRO — El banco de la familia cubana" ISSN 0138-8924 Manuscript (ink) on p. V: "Matutino: 61-9811 al 19" (added phone number)

Parts

1 softcover booklet (self-covered/stapled)

Book Details

Author

ICIODI

Place Published

City

Havana

Country

Cuba

Region

Caribbean, Central America

Date Published

1988

Place Printed

City

Havana

Country

Cuba

Region

Caribbean, Central America

ISSN

0138-8924

Condition

Overall Condition

Fair

Relationships

Related Person or Organization

Person or Organization

ICIODI

Notes

producer

Related Places

Place

City

Havana

Country

Cuba

Region

Caribbean, Central America

Notes

use, production

Created By

María A. Cabrera Arús

Create Date

July 5, 2026

Updated By

María A. Cabrera Arús

Update Date

July 5, 2026