Name/Title
Find a niche and scratch it :marketing your congregation /Robert L. Perry ; foreword by Robert D. Dale.Description
Introduction -- Hope for the struggling congregation: find a niche and scratch it! -- Where do we have muscle? -- How can we use our muscle to build more muscle? -- Where are the lost fragments? -- The who and how of niche marketing -- A sample process for developing a niche marketing plan -- Your congregation: restaurant or home-delivered meals?
xi, 129 p. ;23 cm.Book Details
Author
Perry, Robert L.Date Published
circa 2003Publication Subjects
Church marketing.
Church management.
Mission of the church.
Church growth.Call No.
BV652.23 .P37 2003ISBN
1566992753LCCN
2002116296Notes
Bibliography Note: Includes bibliographical references (p. 127-129).