Influencing attitudes and changing behavior;a basic introduction to relevant methodology, theory, and applications[by] Philip Zimbardo and Ebbe B. Ebbesen, in collaboration with Christina Maslach.

Book

-

Community of Christ Library

Name/Title

Influencing attitudes and changing behavior;a basic introduction to relevant methodology, theory, and applications[by] Philip Zimbardo and Ebbe B. Ebbesen, in collaboration with Christina Maslach.

Description

ix, 148 p.22 cm.

Book Details

Author

Zimbardo, Philip G.

Publication Subjects

Attitude change. Persuasive Communication.

Call No.

BF 323 .C5Z5

LCCN

72085386

Notes

Bibliography Note: Bibliography: p. 145-148. Publication Info: Reading, Mass.,Addison-Wesley Pub. Co.[1969]