Note
Notes: Archives 2012.007.0036 text from page [24]
[illustration, upper right, Phoebe Snow labeled: PHOEBE SNOW - 1904]
[illustration, right, Phoebe Snow labeled: PHOEBE SNOW - TODAY]
The Return of Phoebe Snow
Back at the turn of the century, when rail-
road travel was "in plush," although less
refined than the service of to-day, an auburn-
haired maiden, garbed in immaculate white
and adorned by a dainty corsage of violets,
made her bow on the American scene.
Her name was Phoebe Snow. And her
spark-ling-white dress and hat symbolized
cleanliness of travel on the Lackawanna Railroad.
The Lackawanna of those days was one of
the few railroads whose locomotives took the
"sin" out of cinders by burning hard coal
instead of soft coal.
Penrhyn Stanlaws and other celebrated portrait
artists glorified Miss Phoebe Snow with
palette and canvas. Vaudeville vocalists sang
her praises. Poets and wags, too, contributed
to Phoebe Snow's popularity. Advertisements,
set to rhyme and illustrated with action
pictures of Miss Phoebe, appeared in
profusion in street-cars, in magazines and
in newspapers.
Typical of these verses was the one in which
Phoebe admitted:
"I won my fame and wide acclaim
For Lackawanna's splendid name
By keeping bright and snowy white
Upon the Road of Anthracite."
But when Phoebe Snow had reached her
peak of popularity someone started a war -
the first of the two World Wars. Then the
Government took over the railroads, which
were ordered to burn soft coal. That order
restored the forgotten cinders and grime of
Lackawanna travel. Phoebe Snow and her
garb of dainty white disappeared from the
scene for 27 long years.
It was not until 1944, during the second
World War, that Phoebe Snow was
"rein-carnated" by the Lackawanna. She
reappeared in Lackawanna advertisements,
reeling off jingles as in the old days. This
time Miss Phoebe extolled the Grade A job
her railroad was doing in the war effort.
Gone were the debonair white hat and gown,
also the pert bouquet of violets. The new
Phoebe Snow - lovelier than ever - made her
wartime debut bedecked in natty service uni-
form and jaunty overseas cap.
Today, new equipment bears the legend,
"Lackawanna - the Route of Phoebe Snow."
And like "Granny," an ultra-modern Phoebe
Snow in glorified white uniform, soon will
break forth in verse again to tell the story
of Lackawanna's new super-speed Diesel
locomotives and of its streamlined, air-con-
ditioned trains which will provide clean,
smooth-riding, speedy and safe travel.
Status: OK
Status By: dw
Status Date: 2012-02-24