Advertising magnet, K&E Centennial, issued by Keuffel & Esser Company, [Hoboken, NJ], 1967. Green molded vinyl cover mounted on flexible magnetic sheet, 7/8" high x 1-3/4" wide x 1/16+" thick; raised artwork: boxed K&E logo with the "1867 - Into Century II - 1967" logo. Item made by Magna Visuals, St. Louis, as lettered on reverse.
This item belonged to Werner Hauschild who was employed as a K&E engineer working on transits and theodolites for circa 30 years starting about 1954.
K&E celebrated its centennial in 1967 while its general offices and main factories were still in Hoboken.