Florida Theatre

Name/Title

Florida Theatre

Entry/Object ID

2020.9.1343

Tags

Florida Theatre, Publix Theatre Corporation

Description

Florida Theatre The car reads "A Publix Theatre FLORIDA THEATRE Home of Paramount Pictures". Included in this photo 6 unidentified women and 6 men, one of the men being John T. Alsop. He and an unidentified woman are receiving gifts. The Publix Theatre Corporation was founded in New York in 1925 as an affiliate of Paramount Pictures. It operated at least 19 theatres from the mid-1920s to the early 1930s in Florida and over 1,200 locations throughout the country. The Florida headquarters were located in St. Petersburg, Florida. A training school was organized for those interested in theater management, and training manuals were created for employees so they could learn how to provide patrons with a courteous and entertaining experience. Publix Theatres were beautifully decorated and all had air conditioning installed. The company went bankrupt in 1935, after not being able to recover after the Stock Market Crash of 1929.

Collection

Photographs Collection

Made/Created

Studio

Jack Spottswood

Lexicon

Nomenclature 4.0

Nomenclature Secondary Object Term

Photograph, Black-and-White

Nomenclature Primary Object Term

Photograph

Nomenclature Sub-Class

Graphic Documents

Nomenclature Class

Documentary Objects

Nomenclature Category

Category 08: Communication Objects

Search Terms

Theaters, Theatres, Street Scenes, Streets, Cars, Automobiles, Marquees, Movies, Men, Women