Cunard/NAC

Archive

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Maritime Museum of San Diego

Item 1

Item 1

Name/Title

Cunard/NAC

Entry/Object ID

B001.15.01

Scope and Content

This folder contains two items: Item 1: Brochure (single page; half-fold); 11" by 8-1/2" (closed), 11" by 17" (opened); The item is a vintage brochure for a cruise on the Vistafjord, offering a "Gala Mediterranean Cruise" with a "Free Mini Vacation in Italy Venice or Rome," dated for departure on October 19, 1985. It includes a 14-day itinerary with ports of call in Italy, Malta, Egypt, Israel, Cyprus, Turkey, and Greece. The brochure features a color photograph of the cruise ship on the cover, interior and onboard activity images, detailed descriptions of destinations, a schedule of the cruise, pricing for different accommodations, and terms of the contract. The brochure serves as a travel artifact from Cunard/NAC, reflecting the marketing, travel norms, and aesthetics of the mid-1980s. It provides a window into the past, showcasing the allure of travel and luxury cruise experiences during this era. Language: English. Item 2: Guidebook (multipage); 11" by 8-1/2"; The item appears to be a promotional brochure for luxury cruises offered by SagaFjord and Vistafjord for the 1985/1986 season. The cover features an aerial photograph of a cruise ship, complemented by a color scheme and design that suggest the period's style. The brochure promotes "Ultra Deluxe" warm-weather cruises through South America and the Caribbean, featuring free roundtrip airfare, with a focus on sun-drenched destinations and world-renowned service. It touts the ships as the world’s top-rated with unparalleled splendor and sophistication in cruise travel. The document captures the allure and exclusivity of luxury travel in the 1980s and would serve as a historical reference to tourism marketing and luxury travel services of that time. Language: English.

Collection

Brown Archival Collection

Lexicon

Nomenclature 4.0

Nomenclature Tertiary Object Term

Ship, Cruise

Nomenclature Secondary Object Term

Vessel, Passenger

Nomenclature Primary Object Term

Brochure

Nomenclature Primary Object Term

Vessel, Merchant

Nomenclature Primary Object Term

Guidebook

Nomenclature Sub-Class

Watercraft

Nomenclature Sub-Class

Instructional Documents

Nomenclature Class

Advertising Media

Nomenclature Class

Water Transportation Equipment

Nomenclature Class

Documentary Objects

Nomenclature Category

Category 08: Communication Objects

Nomenclature Category

Category 07: Distribution & Transportation Objects

Getty AAT

Concept

brochures, travel guidebooks

Archive Details

Date(s) of Creation

Jun 1984 - Apr 1985