Keeping A Dollar At Work

Name/Title

Keeping A Dollar At Work

Secondary Title

Fifty "Talks" on Newspaper Advertising Written for the New York Post

Description

Photocopy of 1915 book on how to advertise in newspapers.

Context

As Newspapers were the primary source of information for many at that time, it was a critical space to advertise effectively. Many advertising practices outlined in this book played critical role in the early development of public relations as an industry.

Category

Advertising, Business, Marketing

Lexicon

Legacy Lexicon

Object Name

Book

Book Details

Author

Truman A. DeWeese

Publisher

The New York Post

Date Published

1915

Notes

Pages: 173

Location

Box

1

Shelf

Storage Shelf

Room

Exhibit Room

General Notes

Note

Photocopy

Created By

admin@catalogit.app

Create Date

December 5, 2019

Updated By

jade@prmuseum.org

Update Date

October 6, 2025