The Wonderful World of Words
Name/Title
The Wonderful World of WordsEntry/Object ID
2020.06.02Secondary Title
Memoranda and Speeches of Bill Marsteller 1951–1972Description
A book dedicated to the speeches of Bill Marsteller, the co-founder of global public relations firm Burson Marsteller.Context
"The Wonderful World of Worlds" is a collection of memoranda and speeches of William "Bill" Marsteller'. The book begins with an introduction about Marsteller written by Melvin Anshen, a graduate school professor of Columbia University. In the introduction, Anshen details his interactions with Marsteller, including his first impression of him which was "a man who knew exactly where he meant to go and how he meant to get there".Category
Public Relations