A Public Relations Bibliography: and Reference and Film Guides
Name/Title
A Public Relations Bibliography: and Reference and Film GuidesEntry/Object ID
1998.04.08Description
The book functions as a comprehensive reference guide cataloguing books, articles, and films related to public relations practice, theory, and history available up to its time of publication.Context
This book was compiled alongside Cutlip's broader contributions to the field, including his co-authored textbook Effective Public Relations and his pioneering four-step public relations process model of fact-finding, planning, communication, and evaluation, making the bibliography part of a larger effort to professionalize and academically legitimize public relations as a field of study.Category
Bibliography