The National Association of Manufacturers and Public Relations During the New Deal
Name/Title
The National Association of Manufacturers and Public Relations During the New DealDescription
A report about the National Association of Manufacturers and how it was influential in establishing public relations as a permanent fixture in American corporate life.Context
Richard S. Tedlow is a professor of Business Administration at Harvard Business School, where he is a specialist in business history and an alum of institution. In this paper, Tedlow focuses on the public relations strategies used by The National Association of Manufacturers during the New Deal and promoted it strongly following the Great Depression in the 1930s.Category
Public Relations