The Media Business: At 100, Public Relations' Pioneer Criticizes Some of His Heirs

Publication

-

Museum of Public Relations

Name/Title

The Media Business: At 100, Public Relations' Pioneer Criticizes Some of His Heirs

Description

A special to the New York Times about Edward Bernays, founding father of public relations" and the misuse of the term "public relations".

Context

This article explores the misapplication of the term "public relations" and examines how pioneer Edward Bernays regarded it as an applied social science accompanied by extensive market research.

Category

Public Relations

Publication Details

Publication Type

Article

Author

Glenn Rifkin

Publisher

The New York Times

Place Published

City

New York City

State/Province

New York

Country

United States

Continent

North America

Date Published

Dec 30, 1991

Location

* Untyped Location

27

General Notes

Note

Original new York Times article and Lexis-Nexis reprint of New York Times article

Created By

admin@catalogit.app

Create Date

May 19, 2021

Updated By

jade@prmuseum.org

Update Date

July 7, 2025