Accreditation Sourcebook
Name/Title
Accreditation SourcebookDescription
A product of many years of work by the PRSA Accreditation Board and the contribution of various distinguished authors in the public relations field.Context
David Swanston, APR, Fellow PRSA and co-founder of Stackig-Swanston Public Relations, and Robert Kendall, a professor at the University of Florida. The Accreditation Sourcebook is a collection of writings from authoritative sources in the field, each selected for recognized expertise in the specific area for which their work is published. The sourcebook intends that the text will be regularly updated and improved as thinking in the field evolves about each of these important issues and areas of knowledge.Category
Public Relations