Name/Title
Various Audio Demo OuttakesEntry/Object ID
2025.8.1Description
Audio Demo Outtakes ranging from 1985 through September 2003Context
1. The Newest PR Discipline: Managing Legally Driven 
Issues, PRSA 1997 
2. Becoming a Verbal Visionary, 1997 
3. PRSA Ethics Seminar #1 of 2, 9-17-2003 
4. PRSA Ethics Seminar #2 of 2, 9-17-2003 
5. Talking to the Media: Avoiding Mistakes 
6. Talking to the media: Working with Reporters, Part 1
7. How to Develop the Mind of a Strategist, PRSA World 
Congress 2000 
8. Talking to the Media: Working with Reporters During 
Emergencies 
9. Talking to the Media: Surviving Tough Questions 
from Probing Reporters 
10. Litigation Public Relations: Reputation Management 
in the Court of Public Opinion, 8-10-94 
11. Crisis-Proof Your Organization, PRSA September 20, 
2000 
12. Turnbull Interview, 10-25-99 
13. Credibility, Lukaszewski-edited Speech, 5-16-97 
14. 60 Minutes on Media Relations, August 1985 (dub) 
15. 60 Minutes on Media Relations, August 1985(file copy) 
16. How to Develop the Mind of a Strategist, Bulldog 
Reporter's Media Relations 2001Audio Format
CassetteAcquisition
Accession
2025.8Source (if not Accessioned)
Jim LukaszewskiNotes
Donated October 2025Location
Category
ExhibitDate
October 23, 2025Created By
jade@prmuseum.orgCreate Date
October 23, 2025Updated By
jade@prmuseum.orgUpdate Date
October 23, 2025