Name/Title
Building a Popular Movement, A Case Study of the Public Relations of the Boy Scouts of AmericaEntry/Object ID
2017.06.07Description
Outlines the power of symbols and slogans, community and civic integration, publicity and media programs, and historical retrospective.Context
An objective, deep-dive examination of how the Boy Scouts of America (BSA) grew into a massive, universally recognized American cultural institution through public relations.Acquisition
Accession
2017.06Source or Donor
Don BatesAcquisition Method
GiftSource (if not Accessioned)
Don BatesNotes
Date Acquired: 8/3/17Book Details
Author
Harold P. LevyPublisher
Russell Sage FoundationDate Published
1944Create Date
November 12, 2019Update Date
October 15, 2026