Name/Title
Business Finds Its VoiceSecondary Title
Management's Effort to Sell The Business Idea to The PublicDescription
This book details observations and trends in the PR industry as it was still emerging in the 1930s.Context
Walker and Sklar interviewed a number business men in 1937 to better understand the emerging public relations movement and published their findings in this book.Category
Public Relations, Business
Book Details
Author
S.H. Walker, Paul SklarEdition
Edition 1Publisher
Harper & BrothersPlace Published
City
New York CityState/Province
New YorkCountry
United StatesContinent
North AmericaDate Published
1938Location
Location
Box
1Shelf
Storage ShelfRoom
Exhibit RoomDate
December 3, 2024General Notes
Note Type
Cataloging NoteNote
In same binder as "The Image Merchants"Note
PhotocopyCreate Date
December 3, 2024Update Date
December 3, 2024