Financial Marketing

Name/Title

Financial Marketing

Secondary Title

A Leading Source of Creative Banking Since 1918

Description

Edward Bernays, public relations pioneer, contributed a column entitled "The Past As Prologue To the Future", from an address given before a joint meeting of four major Boston professional associations: – the New England Chapter of the Public Relations Society of America, the publicity Club of Boston, Women in Communications, Inc. and Yankee/International Association of Business Communicators).

Context

Financial Marketing was a newspaper publication formed in 1918 and published six times a year, reporting on the financial marketing industry. In this publication, Financial Marketing included a speech given by Edward Bernays, also known as the "father of public relations". In his speech entitled "The Past As Prologue To the Future", Bernays reveals some warm and personal observations drawn from his experience in a career that spans seven decades as an advisor to presidents, business and industrial leaders.

Acquisition

Source (if not Accessioned)

Edward Louis Bernays

Notes

Date Acquired: May, 1995

Publication Details

Publication Type

Newspaper

Periodical

Financial Marketing

Author

Edward Louis Bernays

Publisher

Benjamin D. Rogers

Place Published

State/Province

Massachusetts

Country

United States

Continent

North America

Date Published

1982

Place Printed

Country

United States

Continent

North America

Copyright

Copyright Holder

Financial Marketing

Copyright Date

1982

Created By

jade@prmuseum.org

Create Date

April 1, 2025

Updated By

jade@prmuseum.org

Update Date

September 4, 2025