Corporate Public Relations: A New Historical Perspective
Name/Title
Corporate Public Relations: A New Historical PerspectiveTags
possible duplicateDescription
Argues from a free-market perspective that big business repeatedly use PR departments to avoid competitive markets and characterize them as economically harmful.Context
A historical, critical overview of PR's development, examining cases and critiquing the philosophies of innovators like Ivy Lee and Edward Bernays.Category
Public Relations