Corporate Reputation Review

Book

-

Museum of Public Relations

Name/Title

Corporate Reputation Review

Entry/Object ID

2025.3.1

Secondary Title

An International Journal

Description

An international journal dedicated to corporate reputation and reputation management program offered by Shandwick, a global communications firm.

Context

This issue of the Corporate Reputation Review offers an unique mix of rigorously conducted research and practitioners' articles reviewing the strategic development and maintenance of corporate reputations. The review focuses on different ways companies can repair damage to their corporate reputation caused by negative publicity as well as evaluating research on American and European contributions to the literature on corporate branding.

Category

Public Relations

Acquisition

Accession

2025.3

Source (if not Accessioned)

Burton St. John III

Notes

Collection of Corporate Reputation Review publications ranging from the late 1990s to early 2000s.

Book Details

Edition

Vol. 2 No. 1

Publisher

Henry Stewart Publications

Date Published

1998

Created By

jade@prmuseum.org

Create Date

July 29, 2025

Updated By

jade@prmuseum.org

Update Date

August 5, 2025