Crisis Management in the Age of Social Media
Name/Title
Crisis Management in the Age of Social MediaEntry/Object ID
2014.07.06Description
Translates decades of traditional crisis-management theory into the real-time, public-conversation dynamics of the social media era.Context
Social media's speed and pervasiveness have created the "instant crisis," but people's expectations and the basic rules of crisis communication haven't.Category
Public Relations, Crisis Communication, Issues Management & Risk Communication