Name/Title
ConsumerismSecondary Title
Growth, Impact and OpportunityDescription
Typo graphic written by Elias "Buck" Buchwald for the June 1969 issue for the Pittsburgh marketing communications industry.Context
Elias "Buck" Buchwald, President of Burson-Marsteller at the time of publication, wrote about the consumerism movement and General Motors decision to recall 4.9 million automobiles.Collection
Elias "Buck" BuchwaldCreated By
jade@prmuseum.orgCreate Date
December 19, 2024Updated By
jade@prmuseum.orgUpdate Date
December 23, 2024