Inside Public Relations
Name/Title
Inside Public RelationsDescription
An attempt to get "inside" a complicated and varied industry by using the opinions and experiences of working public relations practitioners .Context
Ronald Lovell was a journalist, professor and magazine writer. Lovell directs this book towards two audiences: journalism students and business students. The first half of the book gives readers a philosophical and an informational base for public relations and the second half shows readers how to do various tasks needed in public relations.Category
Public Relations