Effective House Organs

Name/Title

Effective House Organs

Description

Ramsay's stated purpose was that a house organ should function as part of a company's overall advertising strategy rather than existing in isolation.

Context

Guide to creating and running a "house organ": the internal or external company magazine/newsletter as a form of advertising and employee or customer communication.

Category

Public Relations

Lexicon

Legacy Lexicon

Object Name

Book

Book Details

Author

Robert Ramsay

Publisher

D. Appleton and Company

Place Published

City

New York City

State/Province

New York

Country

United States

Continent

North America

Date Published

1920

Notes

Pages: 361

Create Date

October 7, 2022

Update Date

July 21, 2026