PR as in President

Book

-

Museum of Public Relations

Name/Title

PR as in President

Description

A depiction of the 1976 Presidential race through the lens of a political PR expert.

Context

Vic Gold was a journalist, author and and Republican political consultant. In this book, Gold takes a look at the public relations strategies that were used in the 1976 Presidential election and how PR "flacks" created and discarded images and issues for their clients throughout the most media-minded Presidential race in American history at the time of publication.

Category

Politics

Lexicon

Legacy Lexicon

Object Name

Book

Book Details

Author

Vic Gold

Publisher

Doubleday & Company, Inc.

Place Published

City

Garden City

State/Province

New York

Country

United States

Continent

North America

Date Published

1977

Notes

Pages: 251

Copyright

Copyright Holder

Vic Gold

Copyright Date

1977

Created By

admin@catalogit.app

Create Date

October 7, 2022

Updated By

jade@prmuseum.org

Update Date

April 23, 2025