E pluribus unum

Name/Title

E pluribus unum

Secondary Title

The Making of Burson-Marsteller

Description

The chronicle on the creation of Burson-Marstellar, one of the first public relations firms founded in 1953.

Context

Harold Burson was a public relations practitioner and co-founder of Burson-Marsteller. In this book, Burson highlights the many milestones and accomplishments that were received by the company, including the details of their early beginnings after World War II and what it took to become one of the biggest public relations firms in the world.

Category

Public Relations

Lexicon

Legacy Lexicon

Object Name

Book

Book Details

Author

Harold Burson

Publisher

Burson-Marstellar

Place Published

City

New York City

State/Province

New York

Country

United States

Continent

North America

Date Published

2004

Place Printed

Country

United States

Continent

North America

Date Printed

2004

Notes

Pages: 166

Web Links and URLs

cover

General Notes

Note

2 copies FIC, one signed/donated by Harold Burson on March 9, 2019.

Created By

admin@catalogit.app

Create Date

October 7, 2022

Updated By

jade@prmuseum.org

Update Date

April 4, 2025