American Public Relations: A Short History
Name/Title
American Public Relations: A Short HistoryDescription
An historical account written by Edward Bernays focusing on the history of American Public Relations.Context
Edward Bernays is known as the father of public relations. In this short history, Bernays explores the history of American Public Relations as he believes that it is important to understand the past in order to evaluate the present and projecting the future. Bernays highlights postwar Civil War years and different periods of journalism and publicity work.Category
Public Relations