Más allá de un cóctel : la función social de las relaciones públicas

Name/Title

Más allá de un cóctel : la función social de las relaciones públicas

Description

Almodóvar argues that public relations serves a social, corporate, and democratic function, rather than superficial image-making.

Context

Addresses a common misconception of the industry:that public relations is merely about hosting glamorous events, networking, and organizing cocktail parties.

Category

Public Relations

Acquisition

Source (if not Accessioned)

Raul Damas

Lexicon

Legacy Lexicon

Object Name

Book

Book Details

Author

Ivelisse Rivera Almodóvar

Place Published

Country

Colombia

Continent

South America

Date Published

2003

Create Date

November 26, 2019

Update Date

August 17, 2026