Managing Your Public Relations: Guidelines for Nonprofit Organizations

Name/Title

Managing Your Public Relations: Guidelines for Nonprofit Organizations

Entry/Object ID

2017.06.09

Description

Analytical framework for philanthropic institutions to define measurable outreach goals.

Context

Compiled by social welfare publicist Koestler, the text is historically significant for persuading charitable leaders to move toward sophisticated, business-like organizational communications.

Category

Public Relations

Acquisition

Accession

2017.06

Source or Donor

Don Bates

Acquisition Method

Gift

Source (if not Accessioned)

Don Bates

Notes

Date Acquired: 8/3/17

Lexicon

Legacy Lexicon

Object Name

Textbook

Book Details

Author

Frances Koestler

Editor

Frances Schmidt, Harold N. Weiner, Alice Norton, Anne New, and Don Bates

Edition

Third printing

Publisher

Foundation for PR Research and Education

Date Published

1977

General Notes

Note

6 volumes (one volume missing)

Create Date

November 12, 2019

Update Date

August 18, 2026