Marketing in the next millennium: a public relations perspective

Publication

Museum of Public Relations

Name/Title

Marketing in the next millennium: a public relations perspective

Entry/Object ID

2026.4.37

Description

A pamphlet containing a transcript of Kenneth D. Makovsky's keynote speech from the Belgian PR Centre in Brussels, where he identifies 3 trends shaping public relations: avalanching, atomizing and iconizing

Cataloged By

[email protected]

Acquisition

Accession

2026.4

Source or Donor

Ken Makovsky

Source (if not Accessioned)

Ken Makovsky

Publication Details

Publication Type

Pamphlet

Author

Kenneth D. Makovsky

Place Published

* Untyped Place Published

Brussels

Date Published

Feb 4, 1999

General Notes

Note Type

Cataloging Note

Note

2 copies

Created By

[email protected]

Create Date

September 24, 2026

Updated By

[email protected]

Update Date

October 5, 2026