Power and Influence: Mastering the Art of Persuasion

Book

-

Museum of Public Relations

Book Cover

Book Cover

Name/Title

Power and Influence: Mastering the Art of Persuasion

Entry/Object ID

2014.07.03

Description

How to cultivate, apply, and protect influence across the "iron triangle" of corporate warfare: the press, regulatory government entities, and influential special interest groups.

Context

Dilenschneider wrote the text while serving as the President and CEO of Hill and Knowlton, Inc., which was one of the largest international public relations firms in the world at the time.

Acquisition

Accession

2014.07

Source or Donor

Lou Capozzi

Acquisition Method

Gift

Source (if not Accessioned)

Lou Capozzi

Notes

Date Acquired: 11/25/14

Lexicon

Legacy Lexicon

Object Name

Book

Book Details

Author

Robert L. Dilenschneider

Edition

First Edition

Date Published

1990

General Notes

Note

Hardcover with dustjacket

Created By

[email protected]

Create Date

November 25, 2019

Updated By

[email protected]

Update Date

October 15, 2026