Profitable Public Relations
Name/Title
Profitable Public RelationsDescription
Designed to show the profit-conscious businessman how to improve profits through sound, well-organized and dynamic public relations.Context
Arthur R. Roalman was a senior vice president of a public relations firm and later on opened his own. In this book, Roalman pops some of the mythical balloons of the public relations business and points out how latest developments can be used most profitably. Rolaman candidly shows the reader how to achieve their public relations objectives.Category
Public Relations