Public Relations Concepts and Practices (3rd Edition)

Book

-

Museum of Public Relations

Name/Title

Public Relations Concepts and Practices (3rd Edition)

Description

Uses mini cases and surveys to place students into real scenarios practitioners had encountered. Covers core PR concepts such as public opinion, organizational roles, ethics, and evaluation.

Context

Frames PR as a management-centered, multifaceted communications.

Category

Public Relations

Lexicon

Legacy Lexicon

Object Name

Textbook

Book Details

Author

Raymond Simon

Edition

Edition 3

Publisher

John Wiley & Sons

Place Published

City

New York City

State/Province

New York

Country

United States

Continent

North America

Notes

Pages: 442

Created By

[email protected]

Create Date

June 12, 2026

Updated By

[email protected]

Update Date

July 27, 2026