Public Relations Handbook (3rd Edition)

Book

-

Museum of Public Relations

Name/Title

Public Relations Handbook (3rd Edition)

Description

Covers media relations, investor relations, crisis communications, government affairs, employee communications, and agency management. Includes a Special Section on the Health Care Field.

Context

Published while PR shifted from press-agentry toward a broader strategic management function.

Category

Public Relations

Book Details

Author

Robert L. Dilenschneider, Dan J. Forrestal

Edition

Edition 3

Publisher

The Dartnell Corporation

Place Published

* Untyped Place Published

4660 N. Ravenswood Avenue, Chicago, IL 60640

Date Published

1987

ISBN

0-85013-159-6

Created By

[email protected]

Create Date

June 25, 2026

Updated By

[email protected]

Update Date

June 30, 2026