Public Relations: Principles, Cases and Problems
Name/Title
Public Relations: Principles, Cases and ProblemsEntry/Object ID
1998.04.09Description
This book contributes to the evolution of the human relations problems of industry, commerce, and social and political organizations by collecting and describing the methods which have proved most effective in building public understanding.Context
Focused on the topic of public relations within a business context. A resource for those interested in understanding and implementing effective public relations strategies in a professional setting.Category
Public Relations