Report and Recommendations: Task Force of Structure and Role of Public Relations

Book

-

Museum of Public Relations

Name/Title

Report and Recommendations: Task Force of Structure and Role of Public Relations

Entry/Object ID

2017.06.16

Description

Criticizes contemporary education for over-indexing on technical, journalism-heavy instruction while failing to provide professors and students with sufficient high-level strategic management, business acumen, and practical field experience.

Context

A report that evaluates the alignment between university communication curricula and the actual demands of corporate PR firms.

Category

Public Relations

Acquisition

Accession

2017.06

Source or Donor

Don Bates

Acquisition Method

Gift

Source (if not Accessioned)

Don Bates

Notes

Date Acquired: 8/3/17

Lexicon

Legacy Lexicon

Object Name

Book

Book Details

Publisher

Public Relations Society of America (PRSA)

Date Published

1980

Created By

[email protected]

Create Date

November 12, 2019

Updated By

[email protected]

Update Date

August 18, 2026