Talking Back to the Media
Name/Title
Talking Back to the MediaDescription
Advice for businesspeople, politicians, and private citizens on handling television, radio, and newspaper publicity — covering interviews, libel suits, retractions, crisis situations, and media training.Context
Hannaford was chairman of a large Washington public-relations firm and had formerly served as a senior communications adviser to President Reagan, giving the book real insider authority from someone who'd navigated national political media.Category
Public Relations