The Crisis Counselor
Name/Title
The Crisis CounselorEntry/Object ID
2026.2.21Secondary Title
The executive's guide to avoiding managing and thriving on crises that occur in all businessesDescription
Strategies for handling business crises such as downsizing, corporate lawsuits, low employee morale, the death of an executive, damaging rumors, product defects, and negative media coverage. How to recognize a crisis, prepare for it, respond effectively, and evaluate actions once it's passed.Context
Caponigro was a public relations and marketing executive, entrepreneur, and journalist.Category
Public Relations, Crisis Communication