The Elevated Express: three ads: No More Standing In Line; The Subway or L Ride is Still a Nickel; Fire Proof

Name/Title

The Elevated Express: three ads: No More Standing In Line; The Subway or "L" Ride is Still a Nickel; Fire Proof

Context

Lee's Subway Sun and Elevated Express, newspaper-style posters for subway stations and trains, contained no direct advocacy of the management's position but subtly suggested ways the passengers could improve service. The spirit of sharing problems and solutions did much to increase goodwill toward the company.

Category

Public Relations

Publication Details

Publication Type

Advertisement

Place Published

City

New York City

State/Province

New York

Country

United States

Continent

North America

Date Published

1921

Location

* Untyped Location

16

General Notes

Note

The Elevated Express advertising campaign is attributed to Ivy Lee: These are printouts from Princeton University's Ivy lee collection and are avavilable online

Create Date

July 21, 2021

Update Date

June 3, 2026