The Making of a Public Relations Man
Name/Title
The Making of a Public Relations ManDescription
The book traces Hill's trajectory from newspaper reporter to founder of corporate publicity work, while articulating his guiding philosophy that "business must tell its story" to defend free enterprise against government interference and earn public trust.Context
The Making of a Public Relations Man first appeared in 1963, when John Hill was 73 years old and the firm he founded was 35 years old. Its re-publication in a special 30th anniversary edition gives a new generation of PR people the chance to study the career of a pioneer of the profession.Category
Biography