When crisis hits, is culture a maker or a breaker?

Publication

-

Museum of Public Relations

Name/Title

When crisis hits, is culture a "maker" or a "breaker?"

Entry/Object ID

2026.4.3

Secondary Title

The case of Southwest Airlines

Description

A case study of Southwest Airlines' communications lessons during the pandemic, based on interviews with Linda Rutherford, SVP and CCO of Southwest Airlines

Cataloged By

[email protected]

Category

Internal/Employee Communication

Acquisition

Accession

2026.4

Source or Donor

Ken Makovsky

Source (if not Accessioned)

Ken Makovsky

Location

Location

* Untyped Location

10

Date

September 23, 2026

General Notes

Note Type

Cataloging Note

Note

3 copies

Created By

[email protected]

Create Date

September 23, 2026

Updated By

[email protected]

Update Date

September 29, 2026