Working With Your Public Relations Firm
Name/Title
Working With Your Public Relations FirmSecondary Title
A Guide For ClientsDescription
An exploration of how and why companies use a public relations firm.Context
The Council of Public Relations Firms advocates on behalf of the public relations industry and provides support services. In this guidebook, The Council of Public Relations Firms explains that the purpose of the guide is to help professionals get the most out of their relationship with their public relations firm by outlining the basic optional elements and examining important people/management skills.Category
Public Relations