1975-12 (December) Auctioneer Issue (Volume 26, No. 12)

Name/Title

1975-12 (December) Auctioneer Issue (Volume 26, No. 12)

Entry/Object ID

2024.2.333

Description

The official publication of the National Auction Association. For decades, The Auctioneer has provided NAA auction professionals with insightful content to help them advance their careers, grow their business, stay connected to the industry and remain competitive in an ever-changing auction marketplace. Articles in The Auctioneer include legal advice, marketing tips, industry and state association news, member profiles and more. *Click on cover to view full issue.

Context

In this issue: Feature Articles: - p. 3 — “Walter Carlson Victim of Fatal Heart Attack”: Obituary for Walter Carlson, a Minnesota auctioneer, farmer, realtor, writer, and historian who also worked for many years at Reppert School of Auctioneering. The article notes his historical writing and long involvement with the school and local historical organizations. - p. 4 — “Roosevelt Memorabilia An Interesting Auction”: Reports on James Roosevelt’s sale of family memorabilia associated with Franklin and Eleanor Roosevelt. Highlights include Eleanor Roosevelt’s baby grand piano at $1,500, the family dining table and chairs at $1,450, and several prints and other historical objects. - pp. 6–8 — “Class on Livestock Selling Included in Atlanta Seminar” and seminar coverage: Previews NAA winter education seminars in Denver and Atlanta, with courses in real estate, antiques, bid calling and voice analysis, business liquidations, and livestock selling. Instructor profiles highlight their experience in the relevant auction specialties. - p. 8 — “John Rogers Group Brings Record Price”: Describes the sale of a rare John Rogers plaster sculpture, Polo, for $10,000 at a liquidation auction in Pulaski, Virginia. The article also reports prices for other antique art, vehicles, toys, and collectibles sold during the event. - pp. 11–12 — “Greatest Yet for Iowa Auctioneers”: Reviews the Iowa Auctioneers Association’s fall convention, including its annual auctioneering contest, banquet, recognition of Lyle Erickson, and election of John Swartzendruber as president. The article reports that Iowa association membership had reached a record 141. - p. 18 — “Auction Air Inspires Expensive Behavior”: Recounts a fundraising auction for the Fayetteville Museum of Art, where lively auctioneering helped generate about $6,000 for the museum’s building fund. An antique gold watch sold for $950, setting a record for an item sold at the museum’s auction. - pp. 24–26 — “Clem Long Converts Hotels and Their Contents Into Cash”: Profiles Clem Long of Dayton, Ohio, whose National Content Liquidators business specializes in emptying hotels and other properties, selling reusable contents, salvaging materials, and arranging demolition when appropriate. The story emphasizes his systematic approach to turning properties slated for closure or conversion into revenue. - p. 30 — “First Clydesdale Sale in 75 Years Attracts…”: Reports on an auction of 13 Clydesdale horses at Frank Martin’s farm near Tyner, Indiana. More than 500 enthusiasts attended; the highest price was $3,600, and the average was approximately $1,700. - p. 32 — “King Ranch Auction Brings In $412,600”: Reports results from a sale of Santa Gertrudis bulls at King Ranch in Kingsville, Texas, with Walter Britten serving as auctioneer. The sale is presented as a demonstration of the continued value of established cattle breeds. - p. 34 — “Discarded Items Bring $13,000 to High School”: Describes a school’s auction of items that had previously been difficult to sell, including desks, chairs, and tables. The story shows how auction sales can yield unexpectedly strong results for surplus property. Regular Sections: - p. 1 — Masthead and NAA officers: Lists editor Bernard Hart, assistant editor Jan Merritt, NAA officers and directors, advertising rates, publication information, and the association’s Lincoln, Nebraska, executive office. - p. 2 — “Convention Dates”: Lists upcoming state auctioneer association conventions and the NAA’s 1976 annual convention in St. Louis, scheduled for July 22–24. - p. 2 — “Bad Checks One Topic of Oklahoma Meeting”: Covers the Oklahoma State Auctioneers Association’s fall meeting, where auctioneers discussed specialty-auction practices, land appraisals, licensing matters, and the problem of bad checks. - p. 2 — “Board Sets Rotation of Convention Sites”: Explains the NAA’s new system for rotating national conventions among four geographic zones, with St. Louis planned for 1976 and Seattle for 1977. - p. 3 — “John Wayne Thanks Our John Fishdick of Ariz.”: Notes that NAA life member Col. John R. Fishdick had raised more than $3.7 million for nonprofit organizations through benefit auctions and reproduces a congratulatory letter from actor John Wayne. - p. 5 — “Common Sense in the Auction Business,” by Leo Jesion: Offers practical advice on writing clear directions to auctions, recommending direct routes, recognizable landmarks, mileage estimates, auction-arrow signs, and maps. - p. 5 — “Attention State Convention Planners”: Announces that the NAA will help pay travel expenses for a board member to participate in state convention programming. - pp. 6–7 — Winter seminar schedule and instructor information: Gives the planned Denver and Atlanta seminar dates, course subjects, instructors, and tuition rates. - p. 9 — “A Merry Christmas and a Happy New Year”: Jan Merritt reflects on her years working for the NAA, thanks members for their support, and discusses the transition to a new role with the National Auto Auction Association. - p. 10 — “President’s Report,” by C. P. “Terry” Dunning: Dunning welcomes the selection of Harvey McCray as NAA secretary, thanks Bernard Hart for his long service, and urges auctioneers to recruit more members. - p. 10 — “Legislation Committee Created by President”: Announces the NAA’s new standing legislation committee and lists its appointed members. - p. 16 — “The Ladies Auxiliary: Iowa Auxiliary Holds Annual Meet, Election”: Reports on the Iowa Auctioneers Association auxiliary’s fall meeting, election of officers, fundraising proposals, and a program on fabrics and sewing. - p. 17 — “The Ladies Auxiliary to the National Auctioneers Ass’n Officers 1975–1976”: Lists the auxiliary’s national officers. The page also includes inspirational and church-themed material. - p. 19 — “Missouri Auctioneers Begin Plans for 1976”: Summarizes the Missouri State Auctioneers Association’s fall meeting and its early planning for the 1976 NAA convention in St. Louis. - pp. 22–23 — “Common Sense in the Auction Business,” by Leo Jesion: Begins a series on auction accessories, discussing the business advantages of using a chapel tent for outdoor auctions, including protection from weather and potential rental income. - pp. 38–48 — “The Auctioneer Booster Club”: Provides a state-by-state directory of auctioneers and businesses contributing to support the magazine. The directory is a recurring membership/support feature rather than a single narrative article. - pp. 49–50 — “The Members Say…”: Publishes letters from readers, including comments about association participation, the magazine, and auctioneering experiences. The section is mixed with advertising and some text is difficult to read in OCR. - p. 52 — “Across The Country,” by Bernard Hart: Hart reflects on the association’s growth and the value of cooperation among auctioneers as he prepares to leave the magazine editorship. The column includes a personal note of thanks to NAA members. - p. 54 — “The Lighter Side…”: A humor column featuring short jokes and quotations. - p. 55 — “Michigan Annual Meet Set for January 16”: Announces the Michigan State Auctioneers Association’s upcoming annual meeting and convention, including the date, location, and planned program. The same page also carries a report on a draft-horse sale. - p. 55 — “Northern Indiana Draft Colt Sale”: Reports results from a sale of draft horses, including the total for 135 head and prices for top animals.

Collection

NAM Archives

Category

Magazine

Acquisition

Accession

2024.2

Source or Donor

National Auction Association

Acquisition Method

NAM Archives

Lexicon

LOC Thesaurus for Graphic Materials

Magazines, Auctions, Auctioneers

Publication Details

Publication Type

Magazine

Volume/Number/Issue

Vol. 26, No. 12

Publisher

National Auction Association

Date Published

Dec 1975

Time Period

20th Century

Relationships

Related Person or Organization

Person or Organization

Bernard Hart, Jan Merritt, C.P Terry Dunning, Lyle Erickson, Harvey L. McCray, Wylie Rittenhouse, Morris Fannon, Marvin Smith, John R. Fishdick, Walter Carlson, Leo Jesion, W. Craig Lawing, Reppert School of Auctioneering, NAA Ladies Auxiliary, Iowa Auctioneers Association, Missouri Auction School

Related Publications

Publication

The Auctioneer

Outgoing Loans

Loan Out

OL2024.4

Create Date

October 19, 2025

Update Date

October 28, 2026