Name/Title
1975-2 (February) Auctioneer Issue (Volume 26, No.2)Entry/Object ID
2024.2.327Description
The official publication of the National Auction Association. For decades, The Auctioneer has provided NAA auction professionals with insightful content to help them advance their careers, grow their business, stay connected to the industry and remain competitive in an ever-changing auction marketplace. Articles in The Auctioneer include legal advice, marketing tips, industry and state association news, member profiles and more.
*Click on cover to view full issue.Context
In this issue:
Feature Articles:
p. 2 — "Membership Stands At 3834 At The Beginning Of 1975": NAA year-end membership report showing a drop from the 1973 record of 4,174 to 3,834, attributed to a dues increase from $10 to $20, with a full state-by-state five-year comparison table.
p. 3 — "Unusual Interest In Old Farm Equipment": Monticello, Iowa — recap of the Elsie Rieniets estate auction (machinery, land, antiques) with strong prices, cried by L. K. Bronemann and Bill McDonell.
p. 3 — "Auction of Rare Books Brings Good Prices": East Greenwich, R.I. — William D. Longo auctioned 400+ rare/out-of-print books; a Wm. Blake illustrated Book of Job topped sales at $700.
p. 4 — "Howard Johnson Named Director of Local Bank": Story City, Iowa auctioneer (Joy & Johnson Auction Co.) appointed to the Randall-Story State Bank board.
p. 4 — "Land and Equipment Makes $368,500 Auction": Hot Springs, Ark. — James E. Wilson & Son sold two land tracts plus cattle/machinery/hay, assisted by Ken Barnicle.
pp. 5–6 — Letter from Col. Earl Bland (Harrisonburg, Va.): first-person account of a successful Bland County, Va. real-estate lot sale, detailing promotional tactics (free-car giveaway, TV slides, mown/flagged lots) and crowd-psychology bid-calling techniques.
p. 6 — "Three Antique Auctions Exceed $200,000.00": Hot Springs, Ark. — itemized price list from James E. Wilson & Son antique sales (Tiffany, Steuben, sterling, etc.).
p. 7 — "Common Sense in the Auction Business" by Leo Jesion: A Pennsylvania auctioneer's essay on permit disputes, municipal ordinances, and handling neighbor complaints at residential auctions.
p. 7 — "Ohio Auctioneer Dies": Obituary of Col. Roy A. "Pete" Smetzer, Castalia, OH, a 50-year Ohio license holder and NAA member since 1963.
p. 9 — "February, Foods and Fun": Feature presenting tested Virginia/Southern recipes (Cream of Tomato Soup, Corn Pudding, Harvard Beets, Virginia Spoon Bread, Peach Cobbler Colonial).
p. 10 — "F. Mendenhall Resigns Auto Auction Position": High Point, N.C. — Forrest Mendenhall steps down from High Point Auto Auction (sold to Manheim Services/Cox Broadcasting) to focus on his auctioneering school.
p. 11 — "Know Your Director": Profile of NAA Director Clive Anderson (Nashville, TN), tracing his path from insurance/auto sales through WWII aircraft-factory work to founding Clive Anderson Realty & Auction Co.
pp. 12–13 — "Reppert School Of Auctioneering": Full-page class photo plus complete name roster of the Dec. 2–20, 1974 graduating class, Decatur, IN, with instructors listed (incl. Owner/President Roland Reppert, M.D.).
pp. 14–15 — "Western College Of Auctioneering": Full-page class photo plus complete name roster of the Dec. 1974 graduating class, Billings, MT, with instructors listed.
p. 18 — "Heart Attack Silences The Voice of Phil Goldstein, Mass. Auctioneer": Full-page obituary/tribute to the longtime Boston auctioneer and NAA member since 1957.
pp. 20–21 — "Looking for a Touch of Adventure, Or a Treasure, Attend an Auction" by Michael T. Harris: Seattle-based feature on finding bargains/hidden treasures at estate, storage, and dealer auctions, with tips on vetting reputable auction houses.
p. 24 — "American and European Glassware Auctioned" by Merita Holle: Los Angeles — Sotheby Parke-Bernet sale of Tiffany/Art Nouveau/Art Deco items totaling $153,065.
pp. 40–41 — "Antique/Classic Cars Bring Record Prices": Scottsdale, AZ — Kruse Classic Auction Company sale drew $4.7M in bids on 600+ cars, led by a $182,500 Duesenberg.
Regular Sections:
Cover — Cover photo/caption: Gov. Ray Blanton receiving honorary Tennessee Auctioneers Association membership (gavel & certificate) from Col. Clive Anderson.
p. 1 — Masthead: editor info, publication policy, ad rates, and full NAA officers/directors list (President Wylie Rittenhouse et al.).
p. 3 — "Convention Dates" box: calendar of state association conventions and the 1975 NAA national convention (Louisville, KY, July 31–Aug. 2).
p. 4 — "Our Cover" caption: expanded text on the Blanton presentation, noting the upcoming April 7–12 National Auctioneers Week.
pp. 8–9 — "The Ladies Auxiliary" column: letters from Pat Storey (Brownwood, TX) and a Wisconsin contributor; includes No-Bake Cookies and Carrot Delight recipes (the latter from Historian Mrs. William Bodell) and "The Great Clock" poem.
p. 10 — "The Fowl" poem by Col. A. G. "Dick" Miller; Ladies Auxiliary Officers/Directors roster box.
p. 15 — "What It's Worth" joke.
p. 21 — "Doctor Call" joke.
pp. 26–35 — "The Auctioneer Booster Club": state-by-state (plus "Elsewhere") listing of individual/business paid supporters (~800+ names).
pp. 36–37 — "The Members Say..." reader letters (Alfred Traiman; Leon E. Joy; Al Boss; Vince Kopek's seminar-cassette proposal); "Traffic Tie-Up" joke.
p. 38 — "In Autumn" poem by Col. A. G. "Dick" Miller.
pp. 42–43 — "The Lighter Side..." humor column (Breath of Life, Wills, Performing, Gypsy, Stingy, Censorship, Joker, Up a Crick, Success, New Plates).Collection
NAM ArchivesAcquisition
Accession
2024.2Source or Donor
National Auction AssociationAcquisition Method
NAM ArchivesLexicon
LOC Thesaurus for Graphic Materials
Auctions, Auctioneers, MagazinesPublication Details
Publication Type
MagazineVolume/Number/Issue
Vol. 26, No. 2Publisher
National Auction AssociationDate Published
Feb 1975Time Period
20th CenturyRelationships
Related Person or Organization
Person or Organization
James E. Wilson, Ken Barnicle, Clive Anderson, Sr., A. G. Dick Miller, Leo Jesion, Robert F. Losey, Wylie Rittenhouse, Dean Fleming, Morris Fannon, Grover Howell, C.P Terry Dunning, Joe Donahoe, Alfred Traiman, Phil Goldstein, Leon Joy, Al Boss, Max Pollack, Jim Graham, Lynn Walters, W. Craig Lawing, Bob Thomas, Bernard Hart, Western College of Auctioneering, Missouri Auction School, Reppert School of Auctioneering, Knotts School of Auctioneering, Mendenhall School of AuctioneeringRelated Publications
Publication
The AuctioneerCreate Date
October 19, 2025Update Date
August 14, 2026