Name/Title

97

Description

FR. 1937 FORD V-8 AUTO ADV. WITH AUCTION SCENE. 8 1/2X11". A FULL PAGE MAGAZINE AUTO ADVERTISEMENT THAT DEPICTS AUCTION MARKETING IN A POSITVE LIGHT. THE CAR IS PARKED AT AN ON-SITE WINTER AUCTION AT VICTORIAN HOUSE. NOTE: AUCTION FLAG ON POLE IN FRONT YARD. WELL DRESSED COUPLE CARRYING A SINGLE DRAWER ANTIQUE STAND TO THEIR NEW 1937 FORD. I HAVE TO WONDER WHY FORD ALIGNED THEMSELVES TO THE AUCTION SCENE. THEY WERE PUSHING THE V-8 AS A SECOND CHOICE OF ENGINE. PERHAPS HAULING ANTIQUES IN WINTER IS THE REASON FOR THE "V-8". PERHAPS TRYING TO APPEAL TO COST CONSCIOUS PEOPLE. PART OF THE AD STATES "THE QUALITY CAR IN THE LOW-PRICE FIELD." GREAT ADV.

Created By

rferguson@auctioneers.org

Create Date

July 12, 2024

Updated By

rferguson@auctioneers.org

Update Date

July 13, 2024