The front of the postcard is a color photograph of the interior of the skating rink; large arched ceiling; in arched yellow print at the top is "Skate Land". Everything on the back of the postcard is printed in blue: right-hand side: "Post Card" in large print with "Address" underneath it as well as a postage stamp area in the upper right-hand corner; up the middle: "Ansco Color by Wilbur Curtis"; at the bottom, in the center: "S5910"; left-hand side: "Skate Land / Roller Rink / 5004 Summer Ave., Memphis, Tenn.".
