1969-03 – Rancho Santa Fe Living

Publication

-

Rancho Santa Fe Historical Society

Name/Title

1969-03 – Rancho Santa Fe Living

Entry/Object ID

2026.006.060

Description

Printed community magazine issue of Rancho Santa Fe Living documenting residential life, social activity, and local institutions in Rancho Santa Fe during March 1969. Named feature content includes “The Beat Goes On at Lomas Santa Fe,” presenting substantial coverage of Lomas Santa Fe Country Club facilities, women’s golf organization, board leadership, tennis and swimming programs, Plaza of the Four Flags planning, and ongoing Isla Verde residential buildout. Major commercial and institutional coverage also includes “May Company Glows in North County,” documenting the new May Company at Plaza Camino Real, its departments, services, restaurant, and community reception in North County, together with George Leyva’s published letter to residents. Additional feature content includes a candid interview by Ralph Giffin with E. Charles Mueller, Jr. on Whispering Palms real estate sales, clubhouse construction, expansion plans, and the project’s renewed market success. Secondary community and educational content includes the Garden Club Hobby Show and classroom reporting from Rancho Santa Fe School. Economic and commercial content emphasizes department store retailing, shopping center development, country club real estate, boys’ camp promotion, fashion advertising, and home and consumer services. This issue represents the final publication under the title Rancho Santa Fe Living, with the subsequent issue retitled North County and Rancho Santa Fe Living.

Collection

Rancho Santa Fe Living

Publication Details

Publication Type

Magazine

Periodical

Rancho Santa Fe Living

Editor

Giffin, Ralph, Giffin, Ruth

Illustrator

Daly, John

Publisher

The Village Press

Place Published

Neighborhood

Rancho Santa Fe

County

San Diego County

State/Province

California

Country

The United States of America

Continent

North America

Date Published

Mar 1969

Dimensions

Dimension Description

8.5 x 12 inch

Relationships

Related Person or Organization

Person or Organization

Rancho Santa Fe Association

Person or Organization

Clotfelter, Reginald Merritt

Person or Organization

Ellis, Paula

Person or Organization

Del Mar Turf Club

Person or Organization

Cantwell, Jan

Person or Organization

The Country Friends

Person or Organization

Ward, Barbara

Person or Organization

Rancho Riding Club

Person or Organization

Van Evera, David A.

Person or Organization

Fawcett, W.R.

Person or Organization

Esposito, Clarice "Terry"

Person or Organization

Rancho Santa Fe Golf Club

Person or Organization

Rancho Santa Fe School District

Person or Organization

Lomas Santa Fe Country Club

Person or Organization

Rancho Santa Fe Garden Club

Person or Organization

Eltzholtz, Carl

Person or Organization

Rice, John W., Jr.

Person or Organization

Oliver, Minnie Culver

Related Places

Place

Neighborhood

Rancho Santa Fe

County

San Diego County

State/Province

California

Country

The United States of America

Continent

North America