Rancho Santa Fe advertisement, “Is Rancho Santa Fe A Millionaires’ Colony?”, circa 1930s
Entry/Object ID
2026.005.030
Collection
Rancho Santa Fe Advertisments
Archive Items Details
Title
Rancho Santa Fe advertisement, “Is Rancho Santa Fe A Millionaires’ Colony?”
Description
Single-page advertisement titled “Is Rancho Santa Fe A Millionaires’ Colony?” promoting Rancho Santa Fe as a productive undertaking focused on sub-tropical orchard development rather than a retreat for idle wealth. The text explains that purchasers are required to improve their holdings within one year and emphasizes protective restrictions, sound values, and community atmosphere. The advertisement includes references to Mr. C. A. Shaffer, formerly South American representative of the Dupont interests, and Mr. Ralph Claggett of Imperial Valley, along with a Los Angeles Information Office at 546–547 Roosevelt Building. The page includes photographs of estate residences and identifies S. R. Nelson as Manager, Rancho Santa Fe, California. Circa 1930s.
Creator
Nelson, Sidney Robert, Santa Fe Land Improvement Company
