Branding, Brochure: c.1955 Country Prints Mat Sets and Luncheon Squares by Robert Darr Wert (Retail)

Publication

Robert Darr Wert & Country Prints

Brochure: “Country Prints Mat Sets and Luncheon Squares by Robert Darr Wert”.

Collection of Sara Leeper. Images: PKM

Name/Title

Branding, Brochure: c.1955 Country Prints Mat Sets and Luncheon Squares by Robert Darr Wert (Retail)

Description

A c.1955 tri-fold brochure published by The Churchill Company for Country Prints Mat Sets and Luncheon Squares by Robert Darr Wert detailing the names, item numbers, sizes, colors, and prices of thirteen placemat sets with matching napkins and three luncheon squares (tablecloths). This brochure is the first to represent Country Prints complete line of table linens. The text states, “…we are indeed proud to present, for the first time, this catalog of the complete line.”

Publication Details

Illustrator

Robert Darr Wert

Publisher

The Churchill Company, Country Prints

Date Published

circa 1955

Time Period

20th Century

Printer

E. A. Hall and Co. Printers

Place Printed

* Untyped Place Printed

Greenfield MA

Dimensions

Dimension Description

Brochure Closed

Height

8-1/2 in

Width

4-1/4 in

Dimension Description

Brochure Open

Height

8-1/2 in

Width

12-5/8 in