Name/Title
Branding, Brochure: c.1967, Country Print Calendar TowelsDescription
A 1967 tri-fold mailer brochure promoting ten Country Prints Calendar towels. The brochure descriptions list colors, materials, sizes, prices, minimums, and ordering instructions, including how to order custom imprints. Each calendar towel includes a dowel and string for hanging, and “is sturdily boxed in an attractive printed mailing carton which can be safely mailed without further wrapping” (see “Branding, Packaging” entries for examples of this box).
The brochure is offset printed in black ink on legal size brown kraft paper.
This is the last year that all of the calendar towels are Wert designs. 1968 adds at least five designs by freelance artists.Publication Details
Illustrator
Robert Darr WertPublisher
Country PrintsPlace Published
Location
Gill MA.Continent
North AmericaDate Published
1966Time Period
20th CenturyDate Printed
1966Dimensions
Dimension Description
FoldedWidth
5-3/8 inLength
8-1/2 in
